A couple of my previous posts have been devoted to my photo selection process. What does it take to get a group of images ready for presentation on http://www.heckenlively-photo.com?
As we have already discussed, I use Adobe Lightroom to keep track of my images. Lightroom stores the photo information in catalogs. If you are an IT geek, think database. In fact, I have read that Lightroom uses SQLite under the covers. Lightroom supports using multiple catalogs, and the topic of one catalog vs. many is a topic of some debate among photographers on the Net. Personally, I find it most convenient to keep a master catalog of everything. This gives me a single place to lookup all images.
I have close to half a million images cataloged in my main catalog, plus the main catalog contains all the collections I have synced with Lightroom Mobile. This all tends to make Lightroom a bit pokey, so editing images in the master catalog can be a bit slow. The way I work around this is by saving my selected images into a working catalog. I open the working catalog in Lightroom, edit the images, and then I re-import the images from the working catalog back into the main catalog.
This next part might come as a surprise for some of you. The images posted on http://www.heckenlively-photo.com usually only receive a rough edit. Lightroom has features for editing images as a batch. Things like color and exposure are usually batch processed. The only individual edit I usually do is cropping. It takes a trip through photoshop and about 15-20 minutes of extra work to take an image from rough edit to fully polished gem. I simply do not have time to do this with every image posted to my site.
(Print sales are an exception to this rule. I plan on discussing more about how this works in a future blog post. If you want to help support the site, occasional print sales help offset the ongoing costs for operating the site.)
As mentioned in a previous post, Lightroom has facilities for publishing directly to various social media sites, and I host my photo site on Smugmug. I use a Lightroom plugin to publish directly to Smugmug. The Smugmug gallery is just another collection in Lightroom with some additional properties.